Building a "sticky" culture is essential for any thriving business. It's what attracts and retains employees, fosters engagement, and encourages loyalty. Here’s the Kass & Mike recipe for sticky culture: •Make your vision, values and origin story tangible.•Recruit and onboard employees purposefully.•Fiercely protect the culture you are building.•Create team games to build camaraderie.•Instill giving as a regular course of business.•Celebrate with everyone - wins, birthdays and more.•Recognize each other early, often and publicly. •Commit to a company calendar.Remember, a radically good company culture is the closest we get at work to the love we share with people outside the office. It is the glue every team needs to hold it together—industrial-strength, multi-purpose, people-bonding superglue.
Shoveling $h!t A Love Story
In this honest account, Kass & Mike will tell you the crap you can expect to find in the $h!t-filled fields, how to avoid stepping in some of it, and how to scrape off the rest.
Kass and Mike’s transparency and expertise shine through every page—this is entrepreneurship as it’s meant to be understood.
-Ron Conway, Founder and a Managing Partner of SV Angel and early investor in Google, Twitter, Meta, Airbnb, Coinbase, Stripe, Pinterest
The world needs to be exposed to Kass and Mike. Entrepreneurs who don’t devour this book are grossly negligent.
Gary Vaynerchuk, Chairman of VaynerX, CEO of VaynerMedia & CEO of VeeFriends
Mike and Kass have crafted a masterpiece that uses poignant stories to share invaluable lessons for anyone serious about succeeding as an entrepreneur.‍
-Rick Farman, Founder, Superfly
An unflinching look at what it really takes to succeed. Kass and Mike dive into the crap every entrepreneur has to deal with building a business and emerge with hard-won lessons about starting, managing, pivoting—and learning to love the shovel along the way.
Scott Galloway, Professor NYU Stern School of Business, Host Prof G Pod & Co-host Pivot Podcast
The world needs to be exposed to Kass and Mike. Entrepreneurs who don’t devour this book are grossly negligent.
-Gary Vaynerchuk, Serial Entrepreneur, Chairman of VaynerX, CEO of VaynerMedia, CEO of VeeFriends, & 6X NYT Bestselling Author.
Mike and Kass is the greatest partnership I've ever been lucky enough to witness in person. Not just in business but in life, they bring out the best in each other and all of those around them. This book is a wonderful map to success both personal and professional from two of the most special people I know.
Seth Meyers, Host of Late Night with Seth Meyers
Kass and Mike have been invaluable to me as a first-time entrepreneur. Shoveling $h!t: A Love Story captures the universal entrepreneurial journey in an authentic, insightful, and undeniably powerful way.
Mike Cessario, Founder & CEO of Liquid Death
Kass and Mike’s transparency and expertise shine through every page—this is entrepreneurship as it’s meant to be understood.
Ron Conway, Founder & Managing Partner of SV Angel
If you're building a company, you want Kass and Mike in your corner. Their startup and life journey offers a rare glimpse into true resilience, ingenuity, and heart—a chance to learn from the best.
Karin Klein, Founding Partner, Bloomberg Beta
With their signature blend of honesty and experience, Kass and Mike deliver a powerful narrative that captures, unlike any book on the topic, what it means to be an entrepreneur.
Kevin Colleran, Managing Director of Slow Ventures & Early Facebook Employee
Mike and Kass have crafted a masterpiece that uses poignant stories to share invaluable lessons for anyone serious about succeeding as an entrepreneur.
Rick Farman, Founder, Superfly
I have lived Kass and Mike’s cheat codes for entrepreneurs as a product leader at Buddy Media. They worked for me and they will work for you. The lessons they share in Shoveling $h!t have informed my success at Sure and I will take them with me forever.
Wayne Slavin, Cofounder & CEO, Sure
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