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Entrepreneurs on Fire

Shoveling $h!t A Love Story

In this honest account, Kass & Mike will tell you the crap you can expect to find in the $h!t-filled fields, how to avoid stepping in some of it, and how to scrape off the rest.

The world needs to be exposed to Kass and Mike. Entrepreneurs who don’t devour this book are grossly negligent.
Gary Vaynerchuk, Chairman of VaynerX, CEO of VaynerMedia & CEO of VeeFriends
An unflinching look at what it really takes to succeed. Kass and Mike dive into the crap every entrepreneur has to deal with building a business and emerge with hard-won lessons about starting, managing, pivoting—and learning to love the shovel along the way.
Scott Galloway, Professor NYU Stern School of Business, Host Prof G Pod & Co-host Pivot Podcast
Mike and Kass is the greatest partnership I've ever been lucky enough to witness in person. Not just in business but in life, they bring out the best in each other and all of those around them. This book is a wonderful map to success both personal and professional from two of the most special people I know.
Seth Meyers, Host of Late Night with Seth Meyers
Kass and Mike have been invaluable to me as a first-time entrepreneur. Shoveling $h!t: A Love Story captures the universal entrepreneurial journey in an authentic, insightful, and undeniably powerful way.
Mike Cessario, Founder & CEO of Liquid Death
Kass and Mike’s transparency and expertise shine through every page—this is entrepreneurship as it’s meant to be understood.
Ron Conway, Founder & Managing Partner of SV Angel
If you're building a company, you want Kass and Mike in your corner. Their startup and life journey offers a rare glimpse into true resilience, ingenuity, and heart—a chance to learn from the best.
Karin Klein, Founding Partner, Bloomberg Beta
With their signature blend of honesty and experience, Kass and Mike deliver a powerful narrative that captures, unlike any book on the topic, what it means to be an entrepreneur.
Kevin Colleran, Managing Director of Slow Ventures & Early Facebook Employee
Mike and Kass have crafted a masterpiece that uses poignant stories to share invaluable lessons for anyone serious about succeeding as an entrepreneur.
Rick Farman, Founder, Superfly
I have lived Kass and Mike’s cheat codes for entrepreneurs as a product leader at Buddy Media. They worked for me and they will work for you. The lessons they share in Shoveling $h!t have informed my success at Sure and I will take them with me forever.
Wayne Slavin, Cofounder & CEO, Sure

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Highlights

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YPO Global Marketing Summit Barcelona
Speaking
March 15, 2024

YPO Global Marketing Summit Barcelona

Kass and Mike were invited as keynote speakers at the YPO Global Marketing Summit in Barcelona, where they shared insights from their entrepreneurial journey. Mike reflected on the highs and lows of building a company, while Kass emphasized the importance of shared values, resilience, and clearly defined roles in both their business and relationship.
Primary Venture NYC Summit
Speaking
September 12, 2024

Primary Venture NYC Summit

Kass and Mike led a session at the Primary Ventures NYC Summit, where they shared their insights on building companies from the ground up as a married couple, emphasizing the importance of communication, adaptability, and prioritizing your mental and physical wellbeing. Drawing from their experiences with Buddy Media and other ventures, they provided practical guidance for navigating the challenges of entrepreneurship.

Media Kit

Testimonials

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Kass and Mike’s stories, rich with real-life examples and lessons, capture the grit and tenacity necessary to succeed as entrepreneurs. They brought a humanity and humility to our global summit in Barcelona that not only inspired our hard-charging members but also resonated with spouses and key associates unlike any other speakers we have hosted...

Nulla vitae elit libero, a pharetra augue. Vivamus sagittis lacus vel augue laoreet rutrum faucibus dolor auctor. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Nullam id dolor id nibh ultricies vehicula ut id elit. Donec ullamcorper nulla non metus auctor fringilla. Cras mattis consectetur purus sit amet fermentum.
Erik Dochtermann
YPO Marketing Network Board Member, YPO Global Marketing Summit 2024 Champion

Kass and Mike delivered an engaging, raw, and frequently hilarious keynote interview at the Primary NYC Summit that resonated deeply with both founders and investors. Their unfiltered insights into the messy realities of building businesses captivated the room. They brought humor, authenticity, and invaluable lessons about how to succeed as an entrepreneur. It was humbling and practical, and at the same time enlightening and inspiring. And it left me dying to read the book!

Nulla vitae elit libero, a pharetra augue. Vivamus sagittis lacus vel augue laoreet rutrum faucibus dolor auctor. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Nullam id dolor id nibh ultricies vehicula ut id elit. Donec ullamcorper nulla non metus auctor fringilla. Cras mattis consectetur purus sit amet fermentum.
Brad Svrulga
Cofounder & General Partner at Primary Venture Partners

Kass and Mike Lazerow are not only two of the greatest founders I've ever worked with, but they’re also two of the greatest humans I've ever met. My partners have walked away with more insight, and our founders have walked away with incredible confidence in their ability to tackle the biggest and best opportunities and challenges in the world.

Nulla vitae elit libero, a pharetra augue. Vivamus sagittis lacus vel augue laoreet rutrum faucibus dolor auctor. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Nullam id dolor id nibh ultricies vehicula ut id elit. Donec ullamcorper nulla non metus auctor fringilla. Cras mattis consectetur purus sit amet fermentum.
Josh Rahn
Cofounder and Managing Partner, Oceans Venture Capital

Kass & Mike have a rare ability to turn challenges into opportunities, making them invaluable to the entrepreneurial community. Having lived the stressful life of entrepreneurs, they bring to every conversation a whole-person approach that I haven’t been able to find anywhere else.

Nulla vitae elit libero, a pharetra augue. Vivamus sagittis lacus vel augue laoreet rutrum faucibus dolor auctor. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Nullam id dolor id nibh ultricies vehicula ut id elit. Donec ullamcorper nulla non metus auctor fringilla. Cras mattis consectetur purus sit amet fermentum.
Matt Britton
CEO of Suzy

Kass and Mike are exceptional. Their combination of experience, IQ, and EQ make them the ideal speakers at any event. Our attendees are a tough crowd - every single one had built and sold a business -  they hate fluff. Folks emerged with tears in their eyes and smiles on their faces - of course, it was the magic of Kass and Mike.

Nulla vitae elit libero, a pharetra augue. Vivamus sagittis lacus vel augue laoreet rutrum faucibus dolor auctor. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Nullam id dolor id nibh ultricies vehicula ut id elit. Donec ullamcorper nulla non metus auctor fringilla. Cras mattis consectetur purus sit amet fermentum.
Grant Gittlin
Founder, Lasagna & ChapterX

Their story is not just inspiring; it's a testament to the power of perseverance, the impact of visionary leadership and the beauty of struggling.  But most importantly, Kass and Mike are wonderful human beings.  Big hearts filled with empathy give Kass and Mike a unique ability to connect with people, inspire teams, and drive transformative change. Their insights are a goldmine for anyone looking to start a company.

Nulla vitae elit libero, a pharetra augue. Vivamus sagittis lacus vel augue laoreet rutrum faucibus dolor auctor. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Nullam id dolor id nibh ultricies vehicula ut id elit. Donec ullamcorper nulla non metus auctor fringilla. Cras mattis consectetur purus sit amet fermentum.
Jimmy Nguyen
Founder & CEO of New Win Global

Kass and Mike brought an incredible energy to the panel, engaging the audience with their insightful perspectives and genuine passion on being entrepreneurs. Their ability to communicate complex ideas with clarity and humor made the session both informative and enjoyable. Their dynamic interaction and complementary expertise left a lasting impression, making them standout speakers of the event.

Nulla vitae elit libero, a pharetra augue. Vivamus sagittis lacus vel augue laoreet rutrum faucibus dolor auctor. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Nullam id dolor id nibh ultricies vehicula ut id elit. Donec ullamcorper nulla non metus auctor fringilla. Cras mattis consectetur purus sit amet fermentum.
Ed Reitler
Managing Partner, Reitler Kailas & Rosenblatt LLP

If you are not following Kass and Mike, two of the best founders and investors sharing their advice, you are missing out! [They] are insightful, inspiring, authentic, transparent and so entertaining!

Nulla vitae elit libero, a pharetra augue. Vivamus sagittis lacus vel augue laoreet rutrum faucibus dolor auctor. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Integer posuere erat a ante venenatis dapibus posuere velit aliquet. Nullam id dolor id nibh ultricies vehicula ut id elit. Donec ullamcorper nulla non metus auctor fringilla. Cras mattis consectetur purus sit amet fermentum.
Tami Holzman
@queenconnector